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Client-Centric Sales Techniques
Client-Centric Sales Techniques
Overview This course introduces the building blocks of customer centricity and what they mean for sales professionals. Participants will explore customer portfolio analysis to support sales resource allocation, as well as stakeholder mapping, customer pain points along the buying journey, and the development of tailored value propositions. The second part focuses on pre-call planning, asking the right questions to gather valuable customer insight, and concludes with negotiation tactics and closing deals. Program Objectives Understand strategic selling and learn how to map customer stakeholders to identify key decision-makers, influencers, and priorities across the buying process. Learn how to develop customer-centric value propositions […]
€1450
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