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How to Engage Consumers in the Digital Era

LSB Campus 46 Cote d'Eich, Luxembourg, Luxembourg

Overview This course explores the impact of the digital era on customer behavior and marketing strategies. Participants will examine real-time customer relationships, changing competition, and distribution transformations. They will learn about data-driven marketing to understand consumer behavior. The course also focuses on authenticity, syncing organizational processes with consumer speed, innovative consumer journeys, engaging customer energy, and creating emotional product experiences. By course end, participants will gain insights to adapt marketing strategies, engage customers, and drive business growth in the digital era. Program Objectives The new customer behavior in the digital era. The real-time customer relationship and the speed of change in […]

€1450

Leading Change

Overview Leaders’ attempts to renew or change their organizations quite often fail to achieve their goals. Most companies undertaking the implementation of new business strategies, no matter how well designed or ingenious they are, learn early on that the main challenge to effective strategic change is execution. In this module, participants will identify ways to solve problemsrelated to managing change, including recognizing, anticipating, and effectively leading the change process. We will identify critical stages and activities in the change process  as well as different approaches for developing and communicating a vision for an organization and for motivating people to fulfill that […]

€1450

Women in Leadership

Overview In this course, you will learn how to level up your self-awareness and understand better your values, motives, leadership styles, and team roles. This program will help you challenge your assumptions, learn the power game, and work on effective leadership strategies by exploring perceptions, behaviors, and stereotypes. The face-to-face experience combines videos, case studies, simulation, psychometric analysis, self-exploratory exercise, and working on your action plan. Highly practical, you can put what you have learned into action to empower yourself immediately after the course. By interacting with other high-performing women, you will explore best practices, share insights, compare experiences, and discuss […]

€1450

Improve Work Efficiency

Overview This workshop focuses on improving work efficiency through process optimization and related concepts such as Lean Management, Design Thinking, Business Model Innovation and Agile Management. In case studies and exercises, the participants developed concepts for operational processes, changed perspectives, looked at products from the customer's point of view, and experienced the phases of a change project in fast motion. Program Objectives Understand how diversity and added value affect the process and efficiency. Identify LEAN projects and their alignment with strategic business goals. Contribute to kaizen events as a team member or leader. Be able to develop LEAN implementation skills within […]

€1450

Innovation Management

Overview Are your innovation initiatives and projects fit for the next normal? How to become and stay “future-proof”, particularly in the times of accelerating change? Focusing on incremental product innovations and standard R&D practices is not sufficient. This practical training will help you to turn crisis into opportunity by helping you reimagine the future and conceive new business models to add to the present ones. A carefully thought-through set of business models will help your company operate in the current circumstances, while at the same time preparing for the changing circumstances and future. Program Objectives Learn about product, service, solution, platform, […]

€1450

Optimizing Employee Engagement and satisfaction

Overview This workshop is designed specifically for HR professionals to gain a comprehensive understanding of strategic management of employee well-being and the employee experience. This workshop will provide valuable insights into the latest research, practical strategies, and tools necessary to enhance well-being, engagement, and satisfaction within your organisation. This workshop offers a unique opportunity to explore concepts, engage in collaborative exercises, and develop actionable plans to drive positive change. Program Objectives Develop a comprehensive understanding of the key principles and best practices of effective team leadership. Enhance managerial skills such as delegation, providing constructive feedback, and motivating team members. Cultivate a […]

€850

Digital Transformation Strategy

Overview The course will take a deeper look into how various organisations develop, leverage and thrive in the ecosystem by developing a roadmap for innovation management. The course will explore how various organisations develop a mini-ecosystem to extract shared consumer insights, create a digital platform, design its organisation hierarchy and operational framework and extend its reach through partnership. Program Objectives Gain a comprehensive understanding of how digital innovation is reshaping traditional business models and disrupting industries. Explore the latest trends, technologies, and emerging opportunities in the digital economy. Learn the fundamental levers and best practices for managing the transformation of innovative […]

€1450

The Art of Adaptive Leadership

Overview This leadership course explores the need to be more adaptive in this era of rapid, global change. Participants will delve into the adaptive challenges facing business leaders across the globe, such as worker shortages, employee engagement and artificial intelligence. They will describe, explain and examine the adaptive challenges most crucial in their own work environment, by practicing people skills such as humble inquiry. They will also consider how emotional intelligence works and why it has become vital to the practice of adaptive leadership. Program Objectives Participants will learn how leadership is “a voluntary, interactive process that intends adaptive change”, an […]

€1450

Well-being at the Workplace

Overview The "Well-being at the Workplace" course provides a comprehensive exploration of mental well-being and resilience. Participants gain a deep understanding of mental health's significance and its impact on individuals and organizations. They develop strategies to build personal and professional resilience, manage stress effectively, and create a workplace culture that prioritizes mental well-being. Through self-care plans and enhanced communication skills, they learn to promote a supportive environment and facilitate open dialogues about mental health. Program Objectives Understanding Mental Health: Gain a deep understanding of mental health, its significance, and how it impacts individuals and organizations. Building Resilience: Develop strategies and techniques […]

€850