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DTSTART;VALUE=DATE:20261028
DTEND;VALUE=DATE:20261030
DTSTAMP:20260419T125809
CREATED:20260415T104418Z
LAST-MODIFIED:20260417T093642Z
UID:10000100-1793145600-1793318399@luxsb.lu
SUMMARY:Client-Centric Sales Techniques
DESCRIPTION:Overview\nThis course introduces the building blocks of customer centricity and what they mean for sales professionals.\nParticipants will explore customer portfolio analysis to support sales resource allocation\, as well as stakeholder mapping\, customer pain points along the buying journey\, and the development of tailored value propositions.\nThe second part focuses on pre-call planning\, asking the right questions to gather valuable customer insight\, and concludes with negotiation tactics and closing deals.\nProgram Objectives\n\nUnderstand strategic selling and learn how to map customer stakeholders to identify key decision-makers\, influencers\, and priorities across the buying process.\nLearn how to develop customer-centric value propositions that address customer needs\, pain points\, and business goals in a clear and relevant way.\nStrengthen questioning techniques to uncover meaningful stakeholder insights\, reveal deeper needs\, and improve the quality of sales conversations.\nBuild the ability to communicate and capture value effectively by presenting solutions persuasively and supporting stronger commercial outcomes.\n\nWho should attend\n\nSales managers and team leaders aiming to strengthen sales performance and process management.\nMarketing professionals supporting sales teams with effective training and content.\n\n⚠️ Important for International Participants\nThis course is delivered in person in Luxembourg.\nParticipants who need a visa or travel authorisation are fully responsible for obtaining it before registering.\nLSB does not provide visa invitation letters or any supporting documents for short-course participants.\nLSB is not liable for visa refusals\, delays\, or inability to travel. \n \n⚠️ Important Notice for LSB MBA Students/Alumni: \nMBA students/Alumni who register for this course will be placed on a waiting list. \nEnrollment is not guaranteed\, and conditions may apply. \nFinal confirmation will be communicated in due time. \n \n⚠️ No-Show Policy (All Attendees\, including LSB MBA Students/Alumni)\nTo ensure fair use of limited seats and respect for program organization\, a fee of €50 will be charged to participants who do not attend without informing the Executive Education team in advance. \nSummary: \n\nAttendance: Free of charge\nCancellation (at least 3 business days before the start): Free of charge\nLate cancellation (less than 3 business days) or no-show: €50 fee\, charged within 5 business days after the program\n\nNote: No payment is required in advance. The fee is only charged in case of late cancellation or non-attendance. \nBy completing the registration process\, participants acknowledge and agree to the terms of this no-show policy. \nFaculty\nProf. Deva Rangarajan is Professor of Marketing at IÉSEG School of Management in France. His expertise includes B2B industrial marketing\, sales force management\, sales enablement\, customer success\, and education\, with a focus on the impact of digital technologies on customer-facing roles. He also delivers customised programmes for multinational companies\, including Siemens\, Philips\, Schneider Electric\, Medtronic\, and SWIFT.\n\nRegister Here\nHow to finance your training \n\nFinancial support from the State \n\nLuxembourg School of Business is accredited by the Luxembourg Ministry of Higher Education and Research and recognised as a continuing education organisation. As a result\, your company can benefit from financial aid from the Luxembourgish state for the training of its employees. \nFor more information\, please follow this link https://bit.ly/3hacjIg \n\nTax Deductibility for an individual\n\nAny taxpayer with net income from a salaried occupation may deduct the cost of professional development as business expenses (frais d’obtention) from their taxable income from the salaried occupation. Further training expenses which are related to the taxpayer’s current activity fall within the scope of the acquisition costs of article 105 of the ITA and are therefore deductible from taxable income. \nFor more information\, please follow this link https://bit.ly/3vcoLz5 \nCertificate\nUpon completion of the course\, you will receive a certificate to add to your CV and LinkedIn profile. \nPractical information\nThe course takes place from 9:00 a.m. until 5:00 p.m. \nThis course will be held at our NEW campus in Gasperich/Cloche d’Or. \nLocation: Luxembourg School of Business\, 12C\, Impasse Drosbach – Entrée C2\, L-1882 Luxembourg \nBy Car: Free parking is available at Park&Ride Stade de Luxembourg\, 420\, route d’Esch (8 minutes walk to LSB)\nBy Bus: The “Schaarfen Eck” bus stop is just a 2-minute walk from the school.\n\n\nContact\n\n\nMarina Chavez \nCustomer Experience Manager \nE: marina.chavez@luxsb.lu \n\nRegister Here
URL:https://luxsb.lu/openprograms/client-centric-sales-techniques-2/
LOCATION:LSB Campus Technopolis\, 12C\, Impasse Drosbach - Entrée C2\, Luxembourg\, L-1882\, Luxembourg
CATEGORIES:Mastering Your Leadership,Open Programs
ATTACH;FMTTYPE=image/jpeg:https://luxsb.lu/wp-content/uploads/2026/02/LSB_113-scaled.jpg
ORGANIZER;CN="LSB Executive Education":MAILTO:info.exed@luxsb.lu
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20261201
DTEND;VALUE=DATE:20261204
DTSTAMP:20260419T125809
CREATED:20260415T104648Z
LAST-MODIFIED:20260417T093747Z
UID:10000101-1796083200-1796342399@luxsb.lu
SUMMARY:Finance for Non-Finance Professionals
DESCRIPTION:Overview\nYou may work in IT\, Marketing\, Sales\, or another function and have spent years building expertise before stepping into management. \nYet when financial results are discussed at senior level\, many new decision-makers realise they lack formal training in finance. \nAs financial decisions affect every part of a business\, this 3-day programme equips non-finance professionals with the essentials to build budgets\, manage costs\, and use financial information with confidence. \nProgram Objectives\n\nUnderstand the structure and purpose of key financial statements\, including the income statement and balance sheet.\nLearn how to interpret financial information and identify potential issues affecting organisational performance.\nDevelop the ability to create and manage budgets that support effective planning and control.\nExplore practical approaches to forecasting\, controlling costs\, and improving resource allocation.\n\nWho should attend\n\nAny professional with budget responsibility.\nTeam leaders and professionals managing budgets or costs.\nNon-finance professionals seeking stronger business understanding.\n\n⚠️ Important for International Participants\nThis course is delivered in person in Luxembourg.\nParticipants who need a visa or travel authorisation are fully responsible for obtaining it before registering.\nLSB does not provide visa invitation letters or any supporting documents for short-course participants.\nLSB is not liable for visa refusals\, delays\, or inability to travel. \n \n⚠️ Important Notice for LSB MBA Students/Alumni: \nMBA students/Alumni who register for this course will be placed on a waiting list. \nEnrollment is not guaranteed\, and conditions may apply. \nFinal confirmation will be communicated in due time. \n \n⚠️ No-Show Policy (All Attendees\, including LSB MBA Students/Alumni)\nTo ensure fair use of limited seats and respect for program organization\, a fee of €50 will be charged to participants who do not attend without informing the Executive Education team in advance. \nSummary: \n\nAttendance: Free of charge\nCancellation (at least 3 business days before the start): Free of charge\nLate cancellation (less than 3 business days) or no-show: €50 fee\, charged within 5 business days after the program\n\nNote: No payment is required in advance. The fee is only charged in case of late cancellation or non-attendance. \nBy completing the registration process\, participants acknowledge and agree to the terms of this no-show policy. \nFaculty \nPau Virgili is a professor\, entrepreneur\, and consultant\, with a passion for how technology is transforming marketing strategy and consumer behaviour. He brings to class a variety of experiences from his work with HP\, Coca-Cola\, Apple\, Nike\, several successful startups\, and a solid conceptual framework. Pau was General Manager of Marketing for HP Consumer Products Europe\, Middle East\, and Africa\, where he and his team built the first cross-product line HP retail go-to-market\, from Brand strategy to retail execution.\nAs an entrepreneur\, Pau has launched several successful companies in the areas of Mobile Business\, Marketing on-line\, and advertising: Summa Branding\, Loopy Messenger\, Viko\, Mubiquo\, among others.\nHe contributes as an independent consultant\, thinker\, and facilitator to companies such as Coca-Cola\, HP\, Nike\, Total\, Nestlé\, to better engage with their customers.\nHe is currently a Professor at ESADE Business School\, Rotterdam School of management and Luxembourg School of Business\, teaching “New Marketing Strategies for the digital age” at the MBA and EMBA degrees. Pau holds an MBA from the University of Chicago\, and he is the co-author of the book “La reconciliación con el consumidor”. Pau has lived and worked in more than 20 countries.\n\nRegister Here!\nHow to finance your training\n\nFinancial support from the State \n\nLuxembourg School of Business is accredited by the Luxembourg Ministry of Higher Education and Research and recognised as a continuing education organisation. As a result\, your company can benefit from financial aid from the Luxembourgish state for the training of its employees. \nFor more information\, please follow this link https://bit.ly/3hacjIg \n\nTax Deductibility for individuals\n\nAny taxpayer with net income from a salaried occupation may deduct the cost of professional development as business expenses (frais d’obtention) from their taxable income from the salaried occupation. Further training expenses which are related to the taxpayer’s current activity fall within the scope of the acquisition costs of article 105 of the ITA and are therefore deductible from taxable income. \nFor more information\, please follow this link https://bit.ly/3vcoLz5 \nCertificate\nUpon completion of the course\, you will receive a certificate to add to your CV and LinkedIn profile. \nContact\nMarina Chavez \nCustomer Experience Manager \nE: marina.chavez@luxsb.lu \nRegister Here!
URL:https://luxsb.lu/openprograms/finance-for-non-finance-professionals-4/
LOCATION:LSB Campus\, 46 Cote d'Eich\, Luxembourg\, 1450\, Luxembourg
CATEGORIES:Lead Without Limits,Mastering Your Leadership,Open Programs,Scaling Your Leadership
ATTACH;FMTTYPE=image/jpeg:https://luxsb.lu/wp-content/uploads/2024/12/XS29502-scaled.jpg
ORGANIZER;CN="LSB Executive Education":MAILTO:info.exed@luxsb.lu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20261209
DTEND;VALUE=DATE:20261211
DTSTAMP:20260419T125809
CREATED:20260415T105117Z
LAST-MODIFIED:20260415T134812Z
UID:10000102-1796774400-1796947199@luxsb.lu
SUMMARY:International Management
DESCRIPTION:Overview\nEffective cross-cultural and international management is essential in an increasingly interconnected world. \nThis course gives participants the tools\, frameworks\, and practical insight to navigate the challenges of international business. \nThrough cases\, simulations\, and reflection\, they will explore cross-cultural communication\, managing international teams\, and global leadership\, while developing a stronger global mindset and greater strategic agility. \nProgram Objectives\n\nAnalyze how cultural contexts shape managerial behavior.\nApply organisational behaviour concepts to manage complexity\, ambiguity\, and conflict more effectively in cross-border and multicultural environments.\nReflect on intercultural competencies and identify key areas for personal and professional growth.\nDevelop practical strategies for effective communication\, collaboration\, and leadership in multicultural teams.\nEvaluate international collaboration strategies through an organisational behaviour lens to improve alignment\, effectiveness\, and team performance.\n\nWho should attend\n\nManagers stepping up to lead across cultures and regions.\nHigh-performing professionals building global leadership skills.\nExecutives leading international teams\, growth\, or partnerships.\n\n⚠️ Important for International Participants\nThis course is delivered in person in Luxembourg.\nParticipants who need a visa or travel authorisation are fully responsible for obtaining it before registering.\nLSB does not provide visa invitation letters or any supporting documents for short-course participants.\nLSB is not liable for visa refusals\, delays\, or inability to travel. \n \n⚠️ Important Notice for LSB MBA Students/Alumni: \nMBA students/Alumni who register for this course will be placed on a waiting list. \nEnrollment is not guaranteed\, and conditions may apply. \nFinal confirmation will be communicated in due time. \nNo-Show Policy for LSB MBA Students/Alumni\nRegistration for this program is free of charge for LSB MBA Students/Alumni. However\, in order to ensure responsible use of limited seats and respect for the commitment involved in program delivery\, a no-show fee of EUR 50 will apply to participants who fail to attend the program without having notified the Executive Education team in advance.\nTo summarize:\nAttendance: No charge will be applied.\nCancellation with prior notice: No charge will be applied\, provided the Executive Education team is informed at least 3 business days before the program start date.\nNo-show (failure to attend without prior notice): A fee of EUR 50 will be charged to the credit card provided at the time of registration within 5 business days following the program date.\nBy completing the registration process\, participants acknowledge and agree to the terms of this no-show policy. \nFaculty \nPau Virgili is a professor\, entrepreneur\, and consultant\, with a passion for how technology is transforming marketing strategy and consumer behaviour. He brings to class a variety of experiences from his work with HP\, Coca-Cola\, Apple\, Nike\, several successful startups\, and a solid conceptual framework. Pau was General Manager of Marketing for HP Consumer Products Europe\, Middle East\, and Africa\, where he and his team built the first cross-product line HP retail go-to-market\, from Brand strategy to retail execution.\nAs an entrepreneur\, Pau has launched several successful companies in the areas of Mobile Business\, Marketing on-line\, and advertising: Summa Branding\, Loopy Messenger\, Viko\, Mubiquo\, among others.\nHe contributes as an independent consultant\, thinker\, and facilitator to companies such as Coca-Cola\, HP\, Nike\, Total\, Nestlé\, to better engage with their customers.\nHe is currently a Professor at ESADE Business School\, Rotterdam School of management and Luxembourg School of Business\, teaching “New Marketing Strategies for the digital age” at the MBA and EMBA degrees. Pau holds an MBA from the University of Chicago\, and he is the co-author of the book “La reconciliación con el consumidor”. Pau has lived and worked in more than 20 countries.\n\nRegister Here!\nHow to finance your training\n\nFinancial support from the State \n\nLuxembourg School of Business is accredited by the Luxembourg Ministry of Higher Education and Research and recognised as a continuing education organisation. As a result\, your company can benefit from financial aid from the Luxembourgish state for the training of its employees. \nFor more information\, please follow this link https://bit.ly/3hacjIg \n\nTax Deductibility for individuals\n\nAny taxpayer with net income from a salaried occupation may deduct the cost of professional development as business expenses (frais d’obtention) from their taxable income from the salaried occupation. Further training expenses which are related to the taxpayer’s current activity fall within the scope of the acquisition costs of article 105 of the ITA and are therefore deductible from taxable income. \nFor more information\, please follow this link https://bit.ly/3vcoLz5 \nCertificate\nUpon completion of the course\, you will receive a certificate to add to your CV and LinkedIn profile. \nContact\nMarina Chavez \nCustomer Experience Manager \nE: marina.chavez@luxsb.lu \nRegister Here!
URL:https://luxsb.lu/openprograms/international-management-2/
LOCATION:LSB Campus\, 46 Cote d'Eich\, Luxembourg\, 1450\, Luxembourg
CATEGORIES:Mastering Your Leadership,Open Programs,Scaling Your Leadership
ATTACH;FMTTYPE=image/jpeg:https://luxsb.lu/wp-content/uploads/2025/10/Studion_19-scaled.jpg
ORGANIZER;CN="LSB Executive Education":MAILTO:info.exed@luxsb.lu
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