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DTSTART;VALUE=DATE:20260429
DTEND;VALUE=DATE:20260501
DTSTAMP:20260416T015502
CREATED:20251216T102020Z
LAST-MODIFIED:20260203T124341Z
UID:10000093-1777420800-1777593599@luxsb.lu
SUMMARY:Cross Cultural Negotiation
DESCRIPTION:Overview\nIn the modern business world\, many organizations are competing in a more global forum. Negotiating with partners from different countries and cultures can present unique challenges and barriers – and our unique Cross-Cultural Negotiation Course will provide a set of proven strategies that will help you along the route of cross-cultural negotiations. A set of interactive negotiation exercises will introduce participants to negotiation principles that extend across any culture\, then the ways that national cultural differences may influence negotiators’ priorities\, interests\, strategies\, and ethical limits. \nProgram Objectives\n\nSharpen your negotiation and mediation skills for international contexts\nLearn how to make decisions in complex environments\nDevelop insight into the reasons behind others’ behaviour during negotiations\nIdentify and assess different cultural attitudes and their bearing on the negotiation agenda\nForm effective strategies to manage challenging situations resulting from cross-cultural differences\nAppreciate the different emphasis and value that various cultures may place on time\, individuality\, relationships\, and communication styles\n\nWho should attend\nThis course is designed for professionals who engage in negotiations with partners from diverse cultural backgrounds. It is ideal for business executives\, managers\, and individuals involved in international trade or collaborations. Whether you are new to cross-cultural negotiations or seeking to enhance your existing skills\, this course will provide you with valuable insights and practical strategies to navigate cultural differences and achieve successful outcomes in your negotiations. \n⚠️ Important for International Participants\nThis course is delivered in person in Luxembourg.\nParticipants who need a visa or travel authorisation are fully responsible for obtaining it before registering.\nLSB does not provide visa invitation letters or any supporting documents for short-course participants.\nLSB is not liable for visa refusals\, delays\, or inability to travel. \n \n⚠️ Important Notice for LSB MBA Students/Alumni: \nMBA students/Alumni who register for this course will be placed on a waiting list. \nEnrollment is not guaranteed\, and conditions may apply. \nFinal confirmation will be communicated in due time. \nNo-Show Policy for LSB MBA Students/Alumni\nRegistration for this program is free of charge for LSB MBA Students/Alumni. However\, in order to ensure responsible use of limited seats and respect for the commitment involved in program delivery\, a no-show fee of EUR 50 will apply to participants who fail to attend the program without having notified the Executive Education team in advance.\nTo summarize:\nAttendance: No charge will be applied.\nCancellation with prior notice: No charge will be applied\, provided the Executive Education team is informed at least 3 business days before the program start date.\nNo-show (failure to attend without prior notice): A fee of EUR 50 will be charged to the credit card provided at the time of registration within 5 business days following the program date.\nBy completing the registration process\, participants acknowledge and agree to the terms of this no-show policy. \nFaculty\nDan McCray is a lecturer at Cornell University. He is an expert in workplace negotiation\, mediation\, and arbitration. As Practice Leader and Director of the Labour Relations Programs\, Dan is responsible for developing and teaching professional education programs in negotiations\, conflict resolution\, and collective bargaining for professionals working for unions and employers in the United States\, Europe\, and Latin America. Dan has taught and facilitated dozens of management and union teams\, with a particular emphasis on developing and executing an effective negotiating strategy and the skills of an effective negotiator. \nRegister Here\nHow to finance your training \n\n\nFinancial support from the State \n\n\nLuxembourg School of Business is accredited by the Luxembourg Ministry of Higher Education and Research and recognised as a continuing education organisation. As a result\, your company can benefit from financial aid from the Luxembourgish state for the training of its employees. \nFor more information\, please follow this link https://bit.ly/3hacjIg \n\n\nTax Deductibility for an individual\n\n\nAny taxpayer with net income from a salaried occupation may deduct the cost of professional development as business expenses (frais d’obtention) from their taxable income from the salaried occupation. Further training expenses which are related to the taxpayer’s current activity fall within the scope of the acquisition costs of article 105 of the ITA and are therefore deductible from taxable income. \nFor more information\, please follow this link https://bit.ly/3vcoLz5 \nCertificate\nUpon completion of the course\, you will receive a certificate to add to your CV and LinkedIn profile. \nPractical information\nThe course takes place from 9:00 a.m. until 5:00 p.m. \nThis course will be held at our NEW campus in Gasperich/Cloche d’Or. \n\nLocation: Luxembourg School of Business\, 12C\, Impasse Drosbach – Entrée C2\, L-1882 Luxembourg \n\nBy Car: Free parking is available at Park&Ride Stade de Luxembourg\, 420\, route d’Esch (8 minutes walk to LSB)\n\nBy Bus: The “Schaarfen Eck” bus stop is just a 2-minute walk from the school.\nContact\nMarina Chavez \nCustomer Experience Manager \nE: marina.chavez@luxsb.lu \n  \nRegister Here
URL:https://luxsb.lu/openprograms/cross-cultural-negotiation-3/
LOCATION:LSB Campus Technopolis\, 12C\, Impasse Drosbach - Entrée C2\, Luxembourg\, L-1882\, Luxembourg
CATEGORIES:Lead Without Limits,Mastering Your Leadership,Scaling Your Leadership
ATTACH;FMTTYPE=image/jpeg:https://luxsb.lu/wp-content/uploads/2024/02/STUD7604-6-1-scaled.jpg
ORGANIZER;CN="LSB Executive Education":MAILTO:info.exed@luxsb.lu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260610
DTEND;VALUE=DATE:20260612
DTSTAMP:20260416T015502
CREATED:20251112T103055Z
LAST-MODIFIED:20260203T123959Z
UID:10000091-1781049600-1781222399@luxsb.lu
SUMMARY:Effective Decision Making for Leaders
DESCRIPTION:Overview\nEvery day\, leaders\, managers\, and everybody else make thousands of decisions\, big and small. Yet decades of research have uncovered a wide variety of systematic errors that often undermine our ability to make the right choices. These traps relate to how we think about randomness\, skill and luck\, risk and probability\, how we overlook important information\, and how we make choices individually or in groups. We will examine (and experience!) many decision traps and discuss how they can be avoided. Knowing what can go wrong and knowing the right questions to ask will help us think smarter. We will also improve our understanding of how other people make decisions. Managers\, consumers\, investors\, and negotiators all fall into the traps. Therefore\, understanding the psychology of decision-making can give you a competitive advantage.  \nProgram Objectives\n\nDevelop the ability to identify and name predictable decision traps to avoid serious mistakes. \nGain insight into your own decision-making style and tendencies. \nEnhance your capacity to reflect on and learn from past decisions.\nImprove your ability to assess decision problems mindfully and become more adaptable in your decision-making process. \nSharpen your perception to better understand and anticipate the decisions of others.  \n\nWho should attend\nMid and Senior Management & C-Level or Human Resources Managers who make important decisions in their organisations\, including international businesses\, and are responsible for establishing strategic decision-making processes. This program is appropriate for diverse industries\, including high technology\, pharmaceutical\, medical\, energy\, consulting\, and investment banking. \n \n⚠️ Important for International Participants\nThis course is delivered in person in Luxembourg.\nParticipants who need a visa or travel authorisation are fully responsible for obtaining it before registering.\nLSB does not provide visa invitation letters or any supporting documents for short-course participants.\nLSB is not liable for visa refusals\, delays\, or inability to travel. \n \n⚠️ Important Notice for LSB MBA Students/Alumni: \nMBA students/Alumni who register for this course will be placed on a waiting list. \nEnrollment is not guaranteed\, and conditions may apply. \nFinal confirmation will be communicated in due time. \nNo-Show Policy for LSB MBA Students/Alumni\nRegistration for this program is free of charge for LSB MBA Students/Alumni. However\, in order to ensure responsible use of limited seats and respect for the commitment involved in program delivery\, a no-show fee of EUR 50 will apply to participants who fail to attend the program without having notified the Executive Education team in advance.\nTo summarize:\nAttendance: No charge will be applied.\nCancellation with prior notice: No charge will be applied\, provided the Executive Education team is informed at least 3 business days before the program start date.\nNo-show (failure to attend without prior notice): A fee of EUR 50 will be charged to the credit card provided at the time of registration within 5 business days following the program date.\nBy completing the registration process\, participants acknowledge and agree to the terms of this no-show policy. \nFaculty\nJordi Quoidbach is an award-winning Professor of Organisational Behaviour at ESADE Business School and a leading expert in the scientific field of emotion and decision-making.  \nJordi’s research explores how people can leverage their emotions to fuel better decisions and more impactful social interactions. His team developed the first scientifically validated training program to increase emotional intelligence in adulthood. Jordi’s work has been published in journals such as Science\, PNAS\, and Psychological Bulletin\, and is often covered in popular media\, including CNN\, BBC\, and The New York Times. He has written several popular books on emotional competencies and hosted the coaching TV series “J’ai décidé d’être heureux” broadcasted on the French TV channel M6.  \nJordi has been teaching Negotiation and Decision-Making courses to MBA and Executives for over a decade. He was identified among the Best 40 Business Professors Under 40 in Poets & Quants. He regularly gives keynote speeches and delivers corporate training programs for firms and not-for-profit organisations across the globe.\n \nRegister Here!\nHow to finance your training \n\nFinancial support from the State \n\nLuxembourg School of Business is accredited by the Luxembourg Ministry of Higher Education and Research and recognized as a continuing education organization. As a result\, your company can benefit from financial aid from the Luxembourgish state for the training of its employees. \nFor more information\, please follow this link https://bit.ly/3hacjIg \n\nTax Deductibility for individual\n\nAny taxpayer with net income from a salaried occupation may deduct the cost of professional development as business expenses (frais d’obtention) from his taxable income from the salaried occupation. Further training expenses which are related to the taxpayer’s current activity fall within the scope of the acquisition costs of article 105 of the ITA and are therefore deductible from taxable income. \nFor more information\, please follow this link https://bit.ly/3vcoLz5 \nCertificate\nUpon completion of the course\, you will receive a certificate to add to your CV and LinkedIn profile. \nPractical information\nThe course takes place from 9:00 a.m. until 5:00 p.m. \nThis course will be held at our NEW campus in Gasperich/Cloche d’Or. \nLocation: Luxembourg School of Business\, 12C\, Impasse Drosbach – Entrée C2\, L-1882 Luxembourg \nBy Car: Free parking is available at Park&Ride Stade de Luxembourg\, 420\, route d’Esch (8 minutes walk to LSB)\nBy Bus: The “Schaarfen Eck” bus stop is just a 2-minute walk from the school.\nContact\nMarina Chavez \nCustomer Experience Manager \nM: (+352) 621 765 552 \nE: marina.chavez@luxsb.lu \nRegister Here!
URL:https://luxsb.lu/openprograms/strategic-decision-making-for-leaders-2/
LOCATION:LSB Campus Technopolis\, 12C\, Impasse Drosbach - Entrée C2\, Luxembourg\, L-1882\, Luxembourg
CATEGORIES:Lead Without Limits
ATTACH;FMTTYPE=image/jpeg:https://luxsb.lu/wp-content/uploads/2024/02/STUD5124-scaled.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260922
DTEND;VALUE=DATE:20260924
DTSTAMP:20260416T015502
CREATED:20260415T103638Z
LAST-MODIFIED:20260415T134857Z
UID:10000099-1790035200-1790207999@luxsb.lu
SUMMARY:Strategy in a VUCA World
DESCRIPTION:Overview\nIn a world shaped by volatility\, uncertainty\, complexity\, and ambiguity\, traditional strategy tools are no longer sufficient. This course introduces executives to the Value Lab framework\, a rigorous approach to decision-making based on formulating and testing theories of value.\nParticipants will learn to guide search\, experimentation\, and investment with greater clarity\, challenge industry orthodoxies\, and identify hidden opportunities for value creation. Through application\, peer exchange\, and facilitated exercises\, they will leave with a tailored and testable strategic lens for their business context.\nProgram Objectives\n\nUnderstand and apply the concept of “theories of value” in strategic decision-making.\nLearn to identify contrarian beliefs and turn them into actionable strategic hypotheses that can inform innovation and competitive positioning.\nDevelop the ability to frame and break down complex strategic problems into manageable components for clearer analysis and decision-making.\nDesign strategic experiments that reduce uncertainty\, test assumptions\, and uncover hidden opportunities for value creation.\nExplore how AI can support theory-driven strategy development through stronger analysis\, experimentation\, and insight generation.\n\nWho should attend\n\nSenior executives and general managers shaping long-term strategy.\nExperienced managers stepping into broader leadership and growth-focused roles.\nFunctional leaders seeking a structured approach to new value creation.\n\n⚠️ Important for International Participants\nThis course is delivered in person in Luxembourg.\nParticipants who need a visa or travel authorisation are fully responsible for obtaining it before registering.\nLSB does not provide visa invitation letters or any supporting documents for short-course participants.\nLSB is not liable for visa refusals\, delays\, or inability to travel. \n \n⚠️ Important Notice for LSB MBA Students/Alumni: \nMBA students/Alumni who register for this course will be placed on a waiting list. \nEnrollment is not guaranteed\, and conditions may apply. \nFinal confirmation will be communicated in due time. \nNo-Show Policy for LSB MBA Students/Alumni\nRegistration for this program is free of charge for LSB MBA Students/Alumni. However\, in order to ensure responsible use of limited seats and respect for the commitment involved in program delivery\, a no-show fee of EUR 50 will apply to participants who fail to attend the program without having notified the Executive Education team in advance.\nTo summarize:\nAttendance: No charge will be applied.\nCancellation with prior notice: No charge will be applied\, provided the Executive Education team is informed at least 3 business days before the program start date.\nNo-show (failure to attend without prior notice): A fee of EUR 50 will be charged to the credit card provided at the time of registration within 5 business days following the program date.\nBy completing the registration process\, participants acknowledge and agree to the terms of this no-show policy. \nFaculty\nDr George Chondrakis is Associate Professor of Strategy and General Management at ESADE Business School and Director of the ESADE Entrepreneurship Institute. He holds a PhD in Management from the University of Oxford. His research focuses on technology strategy\, mergers and acquisitions\, supplier relationships\, and intellectual property. He teaches strategic management\, contributes to executive education\, and advises start-ups on strategy.\nRegister Here\nHow to finance your training \n\nFinancial support from the State \n\nLuxembourg School of Business is accredited by the Luxembourg Ministry of Higher Education and Research and recognised as a continuing education organisation. As a result\, your company can benefit from financial aid from the Luxembourgish state for the training of its employees. \nFor more information\, please follow this link https://bit.ly/3hacjIg \n\nTax Deductibility for an individual\n\nAny taxpayer with net income from a salaried occupation may deduct the cost of professional development as business expenses (frais d’obtention) from their taxable income from the salaried occupation. Further training expenses which are related to the taxpayer’s current activity fall within the scope of the acquisition costs of article 105 of the ITA and are therefore deductible from taxable income. \nFor more information\, please follow this link https://bit.ly/3vcoLz5 \nCertificate\nUpon completion of the course\, you will receive a certificate to add to your CV and LinkedIn profile. \nPractical information\nThe course takes place from 9:00 a.m. until 5:00 p.m. \nThis course will be held at our NEW campus in Gasperich/Cloche d’Or. \nLocation: Luxembourg School of Business\, 12C\, Impasse Drosbach – Entrée C2\, L-1882 Luxembourg \nBy Car: Free parking is available at Park&Ride Stade de Luxembourg\, 420\, route d’Esch (8 minutes walk to LSB)\nBy Bus: The “Schaarfen Eck” bus stop is just a 2-minute walk from the school.\n\n\nContact\n\n\nMarina Chavez \nCustomer Experience Manager \nE: marina.chavez@luxsb.lu \n\nRegister Here
URL:https://luxsb.lu/openprograms/strategy-in-vuca-world/
LOCATION:LSB Campus Technopolis\, 12C\, Impasse Drosbach - Entrée C2\, Luxembourg\, L-1882\, Luxembourg
CATEGORIES:Lead Without Limits,Open Programs,Scaling Your Leadership
ATTACH;FMTTYPE=image/jpeg:https://luxsb.lu/wp-content/uploads/2024/02/STUD7627-2-scaled.jpg
ORGANIZER;CN="LSB Executive Education":MAILTO:info.exed@luxsb.lu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260924
DTEND;VALUE=DATE:20260925
DTSTAMP:20260416T015502
CREATED:20250515T114952Z
LAST-MODIFIED:20260415T133820Z
UID:10000073-1790208000-1790294399@luxsb.lu
SUMMARY:Neuromarketing in Action: Transforming Consumer Insights into Impact
DESCRIPTION:Overview\nIn today’s competitive landscape\, understanding consumer behavior requires going beyond traditional research methods. Neuromarketing combines neuroscience\, psychology\, and marketing to uncover deep insights into how consumers think\, feel\, and make decisions. This one-day executive education course provides an introduction to neuromarketing concepts\, tools\, and applications. Participants will learn how to leverage cutting-edge techniques to enhance customer experiences\, improve campaign effectiveness\, and drive business outcomes. \nProgram Objectives\n– Understand the fundamental principles of neuromarketing and its relevance to modern marketing strategies.\n– Explore key tools and technologies used in neuromarketing\, such as eye tracking\, EEG\, and biometric sensors.\n– Learn to analyze and interpret neuromarketing data to make informed marketing decisions.\n– Gain practical insights into how neuromarketing is applied in advertising\, product design\, pricing\, and customer experience optimization.\nWho should attend\nThis course is designed for professionals who aim to integrate innovative and scientific approaches into their marketing strategies\, including:\n– Marketing Executives and Managers seeking to enhance the effectiveness of their campaigns.\n– Brand Strategists focused on building deeper consumer connections.\n– Product Developers looking to optimize design and usability through consumer insights.\n– Business Leaders and Entrepreneurs who want to leverage neuromarketing to gain a competitive edge.\n\n– Academics and Researchers exploring the intersection of neuroscience and marketing. \n\n\n!!No prior experience in neuroscience or marketing research is required – just curiosity and a desire to innovate!! \n\n⚠️ Important for International Participants\nThis course is delivered in person in Luxembourg.\nParticipants who need a visa or travel authorisation are fully responsible for obtaining it before registering.\nLSB does not provide visa invitation letters or any supporting documents for short-course participants.\nLSB is not liable for visa refusals\, delays\, or inability to travel. \n \n⚠️ Important Notice for LSB MBA Students/Alumni: \nMBA students/Alumni who register for this course will be placed on a waiting list. \nEnrollment is not guaranteed\, and conditions may apply. \nFinal confirmation will be communicated in due time. \nNo-Show Policy for LSB MBA Students/Alumni\nRegistration for this program is free of charge for LSB MBA Students/Alumni. However\, in order to ensure responsible use of limited seats and respect for the commitment involved in program delivery\, a no-show fee of EUR 50 will apply to participants who fail to attend the program without having notified the Executive Education team in advance.\nTo summarize:\nAttendance: No charge will be applied.\nCancellation with prior notice: No charge will be applied\, provided the Executive Education team is informed at least 3 business days before the program start date.\nNo-show (failure to attend without prior notice): A fee of EUR 50 will be charged to the credit card provided at the time of registration within 5 business days following the program date.\nBy completing the registration process\, participants acknowledge and agree to the terms of this no-show policy. \n\nRegister Here!\n\nFaculty\nTeodóra Szabó-Douat is an Associate Professor at the Luxembourg School of Business\, and the Academic Director of the Master in Management Program. She received her Ph.D. in Business from Baruch College at The City University of New York. She holds an MSc in Economics from the Corvinus University of Budapest\, an MPhil from The Graduate Center\, CUNY\, and an MBA from the Zicklin School of Business\, Baruch College\, CUNY. Teodóra has papers published in high-quality international journals\, such as the Journal of the Association for Consumer Research\, Marketing Theory\, and the Journal of Service Theory and Practice. Her main research interests are consumer behavior\, consumer well-being\, sustainability\, technology and AI\, branding\, and cross-cultural research. \nRegister Here!\nHow to finance your training\nFinancial support from the State  \nLuxembourg School of Business is accredited by the Luxembourg Ministry of Higher Education and Research and recognized as a continuing education organization. As a result\, your company can benefit from financial aid from the Luxembourgish state for the training of its employees. \nFor more information\, please follow this link https://bit.ly/3hacjIg \nTax Deductibility for individual \nAny taxpayer with net income from a salaried occupation may deduct the cost of professional development as business expenses (frais d’obtention) from his taxable income from the salaried occupation. Further training expenses which are related to the taxpayer’s current activity fall within the scope of the acquisition costs of article 105 of the ITA and are therefore deductible from taxable income. \nFor more information\, please follow this link https://bit.ly/3vcoLz5 \nCertificate\nUpon completion of the course\, you will receive a certificate to add to your CV and LinkedIn profile. \nPractical information\nThe course takes place from 9:00 a.m. until 5:00 p.m. \nThis course will be held at our NEW campus in Gasperich/Cloche d’Or. \n\nLocation: Luxembourg School of Business\, 12C\, Impasse Drosbach – Entrée C2\, L-1882 Luxembourg \n\nBy Car: Free parking is available at Park&Ride Stade de Luxembourg\, 420\, route d’Esch (8 minutes walk to LSB)\n\nBy Bus: The “Schaarfen Eck” bus stop is just a 2-minute walk from the school.\nContact\nMarina Chavez \nCustomer Experience Manager \nE: marina.chavez@luxsb.lu \n  \n\nRegister Here!
URL:https://luxsb.lu/openprograms/neuromarketing-in-action-transforming-consumer-insights-into-impact/
LOCATION:LSB Campus Technopolis\, 12C\, Impasse Drosbach - Entrée C2\, Luxembourg\, L-1882\, Luxembourg
CATEGORIES:Lead Without Limits,Scaling Your Leadership
ATTACH;FMTTYPE=image/jpeg:https://luxsb.lu/wp-content/uploads/2024/12/XS29568-scaled.jpg
ORGANIZER;CN="LSB Executive Education":MAILTO:info.exed@luxsb.lu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260929
DTEND;VALUE=DATE:20261002
DTSTAMP:20260416T015502
CREATED:20260415T133341Z
LAST-MODIFIED:20260415T133937Z
UID:10000105-1790640000-1790899199@luxsb.lu
SUMMARY:Strategic Generative AI for Business Leaders
DESCRIPTION:Overview\nThis intensive 3-day programme goes beyond foundational GenAI tools to help leaders understand the strategic implications of this transformative technology. \nParticipants will explore its impact on business models and competitive strategy\, gain hands-on prompting experience for strategic tasks\, develop integration roadmaps\, and assess ethical\, regulatory\, and organisational challenges. \nThe course combines strategic frameworks\, practical application\, and governance discussions to support responsible GenAI adoption. \nProgram Objectives\n\nUnderstand core GenAI concepts and their strategic industry implications.\nMaster advanced prompt engineering for market analysis\, scenario planning\, and competitive intelligence.\nApply GenAI tools hands-on for specific business tasks: content generation (text\, image\, voice\, video\, avatar\, virtual world)\, data analysis insights\, and workflow automation ideas.\nAnalyze GenAI’s transformative impact on marketing\, operations\, HR\, and R&D.\nDevelop frameworks to assess GenAI opportunities and build strategic business cases.\nCritically assess ethical considerations\, societal impacts\, and global regulatory landscapes (EU AI Act\, US AI Risk Framework).\n\nWho should attend\n\nSenior executives shaping culture and preparing their organisations for future success.\nManagers\, founders\, and business leaders seeking to integrate GenAI strategically.\n\n\n⚠️ Important for International Participants\nThis course is delivered in person in Luxembourg.\nParticipants who need a visa or travel authorisation are fully responsible for obtaining it before registering.\nLSB does not provide visa invitation letters or any supporting documents for short-course participants.\nLSB is not liable for visa refusals\, delays\, or inability to travel. \n \n⚠️ Important Notice for LSB MBA Students/Alumni: \nMBA students/Alumni who register for this course will be placed on a waiting list. \nEnrollment is not guaranteed\, and conditions may apply. \nFinal confirmation will be communicated in due time. \nNo-Show Policy for LSB MBA Students/Alumni\nRegistration for this program is free of charge for LSB MBA Students/Alumni. However\, in order to ensure responsible use of limited seats and respect for the commitment involved in program delivery\, a no-show fee of EUR 50 will apply to participants who fail to attend the program without having notified the Executive Education team in advance.\nTo summarize:\nAttendance: No charge will be applied.\nCancellation with prior notice: No charge will be applied\, provided the Executive Education team is informed at least 3 business days before the program start date.\nNo-show (failure to attend without prior notice): A fee of EUR 50 will be charged to the credit card provided at the time of registration within 5 business days following the program date.\nBy completing the registration process\, participants acknowledge and agree to the terms of this no-show policy. \nFaculty \nPau Virgili is a professor\, entrepreneur\, and consultant\, with a passion for how technology is transforming marketing strategy and consumer behaviour. He brings to class a variety of experiences from his work with HP\, Coca-Cola\, Apple\, Nike\, several successful startups\, and a solid conceptual framework. Pau was General Manager of Marketing for HP Consumer Products Europe\, Middle East\, and Africa\, where he and his team built the first cross-product line HP retail go-to-market\, from Brand strategy to retail execution.\nAs an entrepreneur\, Pau has launched several successful companies in the areas of Mobile Business\, Marketing on-line\, and advertising: Summa Branding\, Loopy Messenger\, Viko\, Mubiquo\, among others.\nHe contributes as an independent consultant\, thinker\, and facilitator to companies such as Coca-Cola\, HP\, Nike\, Total\, Nestlé\, to better engage with their customers.\nHe is currently a Professor at ESADE Business School\, Rotterdam School of management and Luxembourg School of Business\, teaching “New Marketing Strategies for the digital age” at the MBA and EMBA degrees. Pau holds an MBA from the University of Chicago\, and he is the co-author of the book “La reconciliación con el consumidor”. Pau has lived and worked in more than 20 countries.\n\nRegister Here!\nHow to finance your training\n\nFinancial support from the State \n\nLuxembourg School of Business is accredited by the Luxembourg Ministry of Higher Education and Research and recognised as a continuing education organisation. As a result\, your company can benefit from financial aid from the Luxembourgish state for the training of its employees. \nFor more information\, please follow this link https://bit.ly/3hacjIg \n\nTax Deductibility for individuals\n\nAny taxpayer with net income from a salaried occupation may deduct the cost of professional development as business expenses (frais d’obtention) from their taxable income from the salaried occupation. Further training expenses which are related to the taxpayer’s current activity fall within the scope of the acquisition costs of article 105 of the ITA and are therefore deductible from taxable income. \nFor more information\, please follow this link https://bit.ly/3vcoLz5 \nCertificate\nUpon completion of the course\, you will receive a certificate to add to your CV and LinkedIn profile. \nContact\nMarina Chavez \nCustomer Experience Manager \nE: marina.chavez@luxsb.lu \nRegister Here!
URL:https://luxsb.lu/openprograms/strategic-generative-ai-for-business-leaders/
LOCATION:LSB Campus\, 46 Cote d'Eich\, Luxembourg\, 1450\, Luxembourg
CATEGORIES:Lead Without Limits,Open Programs
ATTACH;FMTTYPE=image/jpeg:https://luxsb.lu/wp-content/uploads/2025/10/Studion_19-scaled.jpg
ORGANIZER;CN="LSB Executive Education":MAILTO:info.exed@luxsb.lu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20261102
DTEND;VALUE=DATE:20261104
DTSTAMP:20260416T015502
CREATED:20260115T112343Z
LAST-MODIFIED:20260415T134527Z
UID:10000096-1793577600-1793750399@luxsb.lu
SUMMARY:Innovation for Growth in the AI Era
DESCRIPTION:Overview\nNew technologies are dramatically changing the business landscape and challenging management to redefine strategies for business growth. This class focuses on exploring the impact of leading technologies such as AI\, Blockchain\, AR\, VR and Social Networks\, among others\, in the business strategy. We will connect this change to strategy models in the areas of business model transformation\, technology adoption\, customer engagement and change management.\n\nThe class is organised around four workshops\, where we will work with a transformative technology\, a business framework\, and a real company case. As an example\, in one of the four workshops\, the Business Model Transformation workshop\, we will use the exponential organisations framework to explore the impact of technologies such as blockchain in the business model of a company like Nike.\nProgram Objectives\n\nBe familiar with key challenges that today’s business leaders face.\nUnderstand the impact on business strategy of leading technologies such as AI\, blockchain\, Virtual reality\, social networks\, among others.\nBe able to define a vision and business strategy in this new\, disruptive environment.\n\nWho should attend\nThis course is designed for C-level and functional managers seeking to adapt their strategies to the digital era. By the end of the course\, participants will have a comprehensive understanding of the impact of leading technologies on business growth. \n⚠️ Important for International Participants\nThis course is delivered in person in Luxembourg.\nParticipants who need a visa or travel authorisation are fully responsible for obtaining it before registering.\nLSB does not provide visa invitation letters or any supporting documents for short-course participants.\nLSB is not liable for visa refusals\, delays\, or inability to travel. \n \n⚠️ Important Notice for LSB MBA Students/Alumni: \nMBA students/Alumni who register for this course will be placed on a waiting list. \nEnrollment is not guaranteed\, and conditions may apply. \nFinal confirmation will be communicated in due time. \nNo-Show Policy for LSB MBA Students/Alumni\nRegistration for this program is free of charge for LSB MBA Students/Alumni. However\, in order to ensure responsible use of limited seats and respect for the commitment involved in program delivery\, a no-show fee of EUR 50 will apply to participants who fail to attend the program without having notified the Executive Education team in advance.\nTo summarize:\nAttendance: No charge will be applied.\nCancellation with prior notice: No charge will be applied\, provided the Executive Education team is informed at least 3 business days before the program start date.\nNo-show (failure to attend without prior notice): A fee of EUR 50 will be charged to the credit card provided at the time of registration within 5 business days following the program date.\nBy completing the registration process\, participants acknowledge and agree to the terms of this no-show policy. \nFaculty\nPau Virgili is a professor\, entrepreneur\, and consultant\, with a passion for how technology is transforming marketing strategy and consumer behaviour. He brings to class a variety of experiences from his work with HP\, Coca-Cola\, Apple\, Nike\, several successful startups\, and a solid conceptual framework. Pau was General Manager of Marketing for HP Consumer Products Europe\, Middle East\, and Africa\, where he and his team built the first cross-product line HP retail go-to-market\, from Brand strategy to retail execution.\nAs an entrepreneur\, Pau has launched several successful companies in the areas of Mobile Business\, online Marketing\, and advertising: Summa Branding\, Loopy Messenger\, Viko\, Mubiquo\, among others.\nHe contributes as an independent consultant\, thinker\, and facilitator to companies such as Coca-Cola\, HP\, Nike\, Total\, Nestlé\, to better engage with their customers.\nHe is currently a Professor at ESADE Business School\, Rotterdam School of Management and Luxembourg School of Business\, teaching “New Marketing Strategies for the digital age” at the MBA and EMBA degrees. Pau holds an MBA from the University of Chicago\, and he is the co-author of the book “La reconciliación con el consumidor”. Pau has lived and worked in more than 20 countries\nRegister Here\nHow to finance your training \n\nFinancial support from the State \n\nLuxembourg School of Business is accredited by the Luxembourg Ministry of Higher Education and Research and recognised as a continuing education organisation. As a result\, your company can benefit from financial aid from the Luxembourgish state for the training of its employees. \nFor more information\, please follow this link https://bit.ly/3hacjIg \n\nTax Deductibility for an individual\n\nAny taxpayer with net income from a salaried occupation may deduct the cost of professional development as business expenses (frais d’obtention) from their taxable income from the salaried occupation. Further training expenses which are related to the taxpayer’s current activity fall within the scope of the acquisition costs of article 105 of the ITA and are therefore deductible from taxable income. \nFor more information\, please follow this link https://bit.ly/3vcoLz5 \nCertificate\nUpon completion of the course\, you will receive a certificate to add to your CV and LinkedIn profile. \nPractical information\nThe course takes place from 9:00 a.m. until 5:00 p.m. \nThis course will be held at our NEW campus in Gasperich/Cloche d’Or. \nLocation: Luxembourg School of Business\, 12C\, Impasse Drosbach – Entrée C2\, L-1882 Luxembourg \nBy Car: Free parking is available at Park&Ride Stade de Luxembourg\, 420\, route d’Esch (8 minutes walk to LSB)\nBy Bus: The “Schaarfen Eck” bus stop is just a 2-minute walk from the school.\n\n\nContact\n\n\nMarina Chavez \nCustomer Experience Manager \nE: marina.chavez@luxsb.lu \n\nRegister Here
URL:https://luxsb.lu/openprograms/innovation-for-growth-in-the-digital-era-2/
LOCATION:LSB Campus Technopolis\, 12C\, Impasse Drosbach - Entrée C2\, Luxembourg\, L-1882\, Luxembourg
CATEGORIES:Lead Without Limits
ATTACH;FMTTYPE=image/jpeg:https://luxsb.lu/wp-content/uploads/2024/02/STUD7627-2-scaled.jpg
ORGANIZER;CN="LSB Executive Education":MAILTO:info.exed@luxsb.lu
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20261201
DTEND;VALUE=DATE:20261204
DTSTAMP:20260416T015502
CREATED:20260415T104648Z
LAST-MODIFIED:20260415T134740Z
UID:10000101-1796083200-1796342399@luxsb.lu
SUMMARY:Finance for Non-Finance Professionals
DESCRIPTION:Overview\nYou may work in IT\, Marketing\, Sales\, or another function and have spent years building expertise before stepping into management. \nYet when financial results are discussed at senior level\, many new decision-makers realise they lack formal training in finance. \nAs financial decisions affect every part of a business\, this 3-day programme equips non-finance professionals with the essentials to build budgets\, manage costs\, and use financial information with confidence. \nProgram Objectives\n\nUnderstand the structure and purpose of key financial statements\, including the income statement and balance sheet.\nLearn how to interpret financial information and identify potential issues affecting organisational performance.\nDevelop the ability to create and manage budgets that support effective planning and control.\nExplore practical approaches to forecasting\, controlling costs\, and improving resource allocation.\n\nWho should attend\n\nAny professional with budget responsibility.\nTeam leaders and professionals managing budgets or costs.\nNon-finance professionals seeking stronger business understanding.\n\n⚠️ Important for International Participants\nThis course is delivered in person in Luxembourg.\nParticipants who need a visa or travel authorisation are fully responsible for obtaining it before registering.\nLSB does not provide visa invitation letters or any supporting documents for short-course participants.\nLSB is not liable for visa refusals\, delays\, or inability to travel. \n \n⚠️ Important Notice for LSB MBA Students/Alumni: \nMBA students/Alumni who register for this course will be placed on a waiting list. \nEnrollment is not guaranteed\, and conditions may apply. \nFinal confirmation will be communicated in due time. \nNo-Show Policy for LSB MBA Students/Alumni\nRegistration for this program is free of charge for LSB MBA Students/Alumni. However\, in order to ensure responsible use of limited seats and respect for the commitment involved in program delivery\, a no-show fee of EUR 50 will apply to participants who fail to attend the program without having notified the Executive Education team in advance.\nTo summarize:\nAttendance: No charge will be applied.\nCancellation with prior notice: No charge will be applied\, provided the Executive Education team is informed at least 3 business days before the program start date.\nNo-show (failure to attend without prior notice): A fee of EUR 50 will be charged to the credit card provided at the time of registration within 5 business days following the program date.\nBy completing the registration process\, participants acknowledge and agree to the terms of this no-show policy. \nFaculty \nPau Virgili is a professor\, entrepreneur\, and consultant\, with a passion for how technology is transforming marketing strategy and consumer behaviour. He brings to class a variety of experiences from his work with HP\, Coca-Cola\, Apple\, Nike\, several successful startups\, and a solid conceptual framework. Pau was General Manager of Marketing for HP Consumer Products Europe\, Middle East\, and Africa\, where he and his team built the first cross-product line HP retail go-to-market\, from Brand strategy to retail execution.\nAs an entrepreneur\, Pau has launched several successful companies in the areas of Mobile Business\, Marketing on-line\, and advertising: Summa Branding\, Loopy Messenger\, Viko\, Mubiquo\, among others.\nHe contributes as an independent consultant\, thinker\, and facilitator to companies such as Coca-Cola\, HP\, Nike\, Total\, Nestlé\, to better engage with their customers.\nHe is currently a Professor at ESADE Business School\, Rotterdam School of management and Luxembourg School of Business\, teaching “New Marketing Strategies for the digital age” at the MBA and EMBA degrees. Pau holds an MBA from the University of Chicago\, and he is the co-author of the book “La reconciliación con el consumidor”. Pau has lived and worked in more than 20 countries.\n\nRegister Here!\nHow to finance your training\n\nFinancial support from the State \n\nLuxembourg School of Business is accredited by the Luxembourg Ministry of Higher Education and Research and recognised as a continuing education organisation. As a result\, your company can benefit from financial aid from the Luxembourgish state for the training of its employees. \nFor more information\, please follow this link https://bit.ly/3hacjIg \n\nTax Deductibility for individuals\n\nAny taxpayer with net income from a salaried occupation may deduct the cost of professional development as business expenses (frais d’obtention) from their taxable income from the salaried occupation. Further training expenses which are related to the taxpayer’s current activity fall within the scope of the acquisition costs of article 105 of the ITA and are therefore deductible from taxable income. \nFor more information\, please follow this link https://bit.ly/3vcoLz5 \nCertificate\nUpon completion of the course\, you will receive a certificate to add to your CV and LinkedIn profile. \nContact\nMarina Chavez \nCustomer Experience Manager \nE: marina.chavez@luxsb.lu \nRegister Here!
URL:https://luxsb.lu/openprograms/finance-for-non-finance-professionals-4/
LOCATION:LSB Campus\, 46 Cote d'Eich\, Luxembourg\, 1450\, Luxembourg
CATEGORIES:Lead Without Limits,Mastering Your Leadership,Open Programs,Scaling Your Leadership
ATTACH;FMTTYPE=image/jpeg:https://luxsb.lu/wp-content/uploads/2024/12/XS29502-scaled.jpg
ORGANIZER;CN="LSB Executive Education":MAILTO:info.exed@luxsb.lu
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