The Online Mini-MBA provides a managerial toolbox and a switch in your mindset to find innovative ways to adapt to the situation. During 4 weeks, you will learn industry best practices and insights in Strategy, Leadership, or Innovation from a World-Class Faculty (Harvard Business School, Ret. Chairman of Microsoft Europe, ESADE Business School, etc.)
Duration
4 weeks
7 Live modules
Format
Online
Classes take place online
Language
English
The program is entirely taught in English
Fees
EUR 900
VAT Included.
Is the Mini-MBA for you?
The Online Mini-MBA is targeting managers who want to get their company back on track in these challenging times. We designed this program specifically for all the professionals who are looking for practical solutions and immediate results in their companies. You are encouraged to bring along any personal goals, questions, challenges, and objectives you may have.
Content
You’ll be provided with a selection of cases to read in preparation for each course, and you are encouraged to think and bring along any personal goals, questions, challenges, and objectives you may have.
Mini-MBA Certificate
Upon completion of the program, you will receive a certificate of completion to add to your CV and LinkedIn profile.
Tuition Fees
900 € (VAT included).
Courses Outline
MODULE1
1 & 2 & 3 March – From 5 P.M. to 6.30 P.M. Click here to learn more
Crisis management in the Digital Age
PAU VIRGILI / ESADE
Pau Virgili, professor of Marketing at Esade, is an expert in new technologies, management, and marketing. Previously, he was the General Manager of Marketing Europe at HP FMCG and Marketing Manager Europe at Plantronics. Pau Virgili has an MBA (University of Chicago) and is a co-author of the book ”The reconciliation with the customer’. Pau has created technology companies in the areas of mobile-business and online marketing and has carried out consultancy projects in consumer relations management for HP, Nike, Coca Cola, and others. He has lived and worked in Spain, USA, Germany, France, UK, Thailand, Laos, and Vietnam.
MODULE2
8 & 9 March From 5 P.M. to 6.30 P.M. Click here to learn more
Leadership in uncertain times
DR. GINO / HARVARD BUSINESS SCHOOL – DR. GREEN – MCCOMBS BUSINESS SCHOOL
Dr. Francesca Gino is an award-winning researcher, professor, and head of the Negotiation, Organizations, and Markets (NOM) unit at the Harvard Business School. Dr. Gino has been honored as one of the world’s Top 40 Business Professors under 40 and one of the world’s 50 most influential management thinkers by Thinkers 50.
Paul Green Jr. is a Professor in Management at McCombs School of Business. He earned his Ph.D. at Harvard Business School. In 2006, after five years as an entrepreneur, Paul joined The Morning Star Company, a California based integrated food processing company, where he co-founded the Morning Star Self-Management Institute. Morning Star, which has been called,” the world’s most creatively managed company” and was named one of Inc. Magazine’s most audacious companies because of their organizational system. Paul won the 2012 Harvard Business Review/McKinsey M-Prize for his work advancing Self-Management.
MODULE3
10 & 11 March – From 5 P.M. to 6.30 P.M. Click here to learn more
Adapting your company to the new normal with innovation
DR. IVANKA VISNJIC / ESADE
Innovation has just what we need nowadays – the power of turning threats into opportunities. We have two classes that are designed to help you and your company do just that. First-class focuses on one innovation project and helps you identify opportunities and tackle challenges in an innovative way. The second class focuses on how innovation can be scaled to help the entire company survive and thrive.
Dr. Ivanka Visnjic is an Associate Professor of Innovation at ESADE Business School and a Research Sponsor at Cambridge Service Alliance, University of Cambridge. Before joining ESADE, Ivanka worked at the consulting firm McKinsey & Co and completed a Ph.D. at Katholieke Universiteit Leuven in Belgium.
MODULE4
15 & 16 March From 5 P.M. to 6.30 P.M. Click here to learn more
How strategy can help in difficult times
DR. PAOLO AVERSA / CASS BUSINESS SCHOOL
Crisis has always been part of our individual and professional lives. And it has turned out that the best crisis management is to prevent the outbreak of the crisis. Smart strategic management with this respect can be a key competence to either avoid crisis or to get better along with it. The aim of this course is to provide insights on how strategic management can be used as a tool for crisis management.
Dr. Paolo Aversa is a Senior Lecturer (Associate Professor) in Strategy and Director of the Full Time MBA at Cass Business School, visiting Professor at the University of Trento (Italy). Before joining Cass, Paolo worked as Post-Doctoral Research Fellow at the Management Department of the Wharton School. His research featured around 300 times around the world in international media, including in the Financial Times, New York Times, BBC, Sky, Forbes, The Times, etc. In 2018 he was listed among the World’s Best 40 under 40 Professors by Poets and Quant.
MODULE5
17 March From 5 P.M. to 6.30 P.M. Click here to learn more
Communication in Times of Crisis
MERCEDES SEGURA / ESADE
Mercedes Segura (MBA from ESADE, CEMS Master from HEC, Paris) has been a manager during the day and an actress at night. Former marketing manager for Procter & Gamble, Coty Lancaster in Paris and Marketing director of PriceWaterhouse Coopers in Luxembourg, she also studied acting at Nancy Tuñón, and performed in amateur theatre groups. Mercedes Segura teaches Oral Communication at ESADE and is a public speaking coach for managers.
MODULE6
18 March From 5 P.M. to 6.30 P.M. Click here to learn more
How to build resilience?
JAN MUHLFEIT – RET. CHAIRMAN OF MICROSOFT EUROPE
Jan Mühlfeit, former Chairman of Microsoft Europe, will walk you through a journey to control your mind and apply mental resilience.
MODULE7
22 & 23 & 24 & 25 March From 5 P.M. to 6.30 P.M. Click here to learn more
Corporate Entrepreneurship
DR. DENNIS CERU / BABSON COLLEGE
Corporate Entrepreneurship, or Intrapreneurship, is a structured way of thinking and acting like an entrepreneur but inside a company. It is a process-driven approach to identify opportunities that will create new value and generate new revenues by leveraging the assets, skills, resources, and networks of an existing organization to develop new lines of business, products, services or processes within that organization. In this course, you will learn and practice some of the essential skills needed to expand your vision so that you may take entrepreneurial action as well as lead others on your team to create fresh approaches to business and revenue growth.
Testimonials
About Leadership in Uncertain Times
Fluency, communication, ... it was like a stream a good concepts arriving to the attendance. The negation of the approach ''I teach / you listen'' was extremely appreciated.
Callisto Genco
Innovation Engineer
Delphi Technologies
About How strategy can help in difficult times
The professor was passionate about the topic, and clearly has a lot of experience to share. I liked how he many times used practical examples to demonstrate theoretical points.
Charlotta Törneling
Quality Control Specialist at European
European Court of Auditors
About Communication in Times of Crisis
The content was well delivered, clearly and concisely.The professor was most engaging with many thoughtful ideas emerging from the class.
Christopher Hynan
Index Services Team Lead
Clearstream
About Leadership in Uncertain Times
Very clear explanations and good interaction during the whole module. Excellent ! Many thanks !
Daniel Becker
Secretary-General
Economic and Social Council of Luxembourg
About Corporate Entrepreneurship
The module was perfect, demanding and dynamic
Gonzalo Salarich Ferrer
Regional Sales Manager Spain UK, RSA And Latin America
Zenit Europe S.A.
About Crisis management in the Digital Age
The case study was interesting the the presenter posed thought provoking questions
Theresa Cook
Director of Learning and Development
PwC Luxembourg
About Adapting your company to the new normal with innovation
Ivanka is very structured and has a very simple and dynamic way to present. It was very good.
Carole Harang
Human Resources Manager Business Partner
Solvay
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