Innovation Management


Think about Barns and Noble, the bookstore that Amazon disrupted. Or Blockbuster, the video rental chain that Netflix left behind. For every success example, there are multiple examples of failures to innovate or failures in innovating. All these companies used to be remarkable in executing their existing strategy but failed to effectively reinvent themselves. The goal of this course is to introduce participants to management principles that are necessary to lead their companies towards innovation success. We’ll learn how to manage innovation projects and people (innovators) in a complex, turbulent and uncertain environment that characterizes the world of innovation.

Who should attend?

This program is designed for:

  • Any seniors managers who have project responsibility for developing new products, services and markets.
  • Senior engineering, R&D, Business Development, Product Development, Project Management, IT, representing a wide range of consumer and business-to-business industries.

Program Objectives

Learn how to manage innovation processes and make the right decision

  • Participants will learn core innovation management principles, frameworks and analytic tools that they can use to resolve the dilemmas that innovators at different organizational levels (from a team lead to the CEO) face.

Develop the ‘innovator’ attitude and ability to deal with uncertainty and ambiguity through classroom practice. 

  • Without the right mindset, it is almost impossible to make the right managerial decisions. The autonomy, collaboration and ability to deal with uncertainty (I don´t have enough information) and ambiguity (the problem is unclear) is necessary for future innovators and – as the world becomes more dynamic in general- for most high-profile management positions.


Ivanka Visnjic is a Professor of Innovation at ESADE Business School, where she also acts a Director of Institute for Innovation and Knowledge Management. Before joining ESADE, Ivanka worked at the consulting firm McKinsey & Co and completed her Ph.D. at Katholieke Universiteit Leuven in Belgium. Her research, consulting and speaking activities are focused on innovative business models for established companies, such as the shift to services and solution business models, platform business models and disruptive business models. She has worked closely with the senior management of a number of global companies, including Atlas Copco, BAE Systems, Caterpillar, GEA, IBM, Pearson, and Zoetis. Ivanka has received an IBM Faculty Award as well as scholarships and awards from various academic institutions. Her research has been published in prestigious academic journals including the California Management Review, Journal of Operations Management and Journal of Product Innovation Management.

Whether you are leading an organization, managing a team or interested in advancing in your career, the Weekend MBA help you achieve your career expectations.


+352 26 25 89 80

19 Rue Eugene Ruppert, L-2453, Luxembourg - Grand-Duchy of Luxembourg


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