Crafting and Implementing Strategy

Register 5 weeks in advance and get an early bird discount of 10%

For safety reasons, all the Executive Education classes are held in line with the WHO and Luxembourg Ministry of Health guidelines. The size of the group is limited to 25 participants.


We live in times of increasing change with ever stronger effects on companies and on individuals. The aim of this course is to develop the strategic thinking skills, evaluation of strategic alternatives, prediction, and management of strategic change. Based on real-life cases, participants will learn practical concepts and new approaches to strategic management. They will develop the ability to apply strategic thinking when analyzing their dynamic and complex current business situation and the implementation of new key business concepts. The purpose of this course is to better understand the competitive forces in a turbulent world in which an organization operates, with special emphasis on maintaining a superior competitive position of companies. Mastering the strategic management is the key competence to successfully face the challenges ahead.

Who should attend?

  • Decision makers who want to get more insight and up to date knowledge on dealing with strategic issues.
  • Managers who want to understand why and how their daily work is affected by and is affecting the strategy of a company. Non-economists who wants to understand the way of thinking and behaving strategy-driven business people.

Program Objectives

  • Understand what strategy means and why it is so important?
  • Be able to think, plan and act strategically and thereby forecast the strategic change.
  • Get to know the most important strategic instruments and methodologies.
  • Having the knowledge what it takes to successfully implement a strategy.
  • Be aware that company and individual agility is a base for any strategic success and how to develop and maintain it.


Miquel Llado is a Lecturer at the Department of Strategic Management at IESE. He holds an Advanced Degree in Economics and Business from the University of Barcelona. He combines teaching with Strategic Management consulting through his own firm Peak Business Advisory, since 2008. Experience in 20 sectors-industries. Member of the Advisory Board at Vallformosa, NetipBox, Kubbo, and Norma Uniarte.

Keynote speaker for companies and institutions in Spain, Portugal, Russia, Armenia, Ukraine, Croatia, Slovenia, Greece, UK, Italy, Romania, Brazil, Switzerland, Germany, Austria, Serbia, Georgia, Slovakia, China, and Peru.

He has an extensive Executive background: Group President and CEO at Sara Lee Bakery Europe, CEO at Bimbo Spain & Portugal, Vice president Marketing & Sales at Bimbo Spain & Portugal, Vice president New Businesses at PepsiCo Foods Spain & Portugal, Director of Sales & Special Projects at PepsiCo Foods International in USA.

He has completed Executive Education programs at IESE (PADE), Harvard Business School, Wharton School, Kellogg School of Management, ESADE, Mc Gill University and IEDC Bled School of Management, Slovenia. Miquel Llado was elected Spain’s Best Executive 2000 by the Spain Business Association AED.

Executive Education offers training designed to develop your leadership skills, expand your business knowledge and connect you to a network of peers.


+352 26 25 89 80

19 Rue Eugene Ruppert, L-2453, Luxembourg - Grand-Duchy of Luxembourg


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